Ford Bronco Filson: Limited Edition Features, Pricing & Availability in Kansas City
Everything Kansas City drivers need to know about the 2027 Ford Bronco Filson — the Filson-crafted cabin, 3.0L EcoBoost power, the limited First Edition, pricing, and how to order yours
For years, Bronco shoppers had to pick a lane: rugged trail hardware or a polished, quiet cabin. The 2027 Ford Bronco Filson, revealed in June 2026, is Ford’s answer to buyers who want both. Developed with Filson — the Seattle outfitter known for waxed tin cloth jackets and work-worn luggage since 1897 — the Bronco Filson pairs a twin-turbo 3.0L EcoBoost V6 and the standard Sasquatch Package with quilted leather, brass accents, and the quietest cabin Ford has ever fitted to a Bronco. It’s built to be used hard, then cleaned up for dinner in the Crossroads.
The Filson edition also arrives with real urgency. Ford opened 2027 Bronco order banks in October 2026, showroom arrivals are planned for early 2027, and the launch-only Bronco Filson First Edition is being built in intentionally limited numbers. At Rob Sight Ford in Kansas City, our Bronco team is already taking factory orders, so this guide breaks down exactly what the Filson adds, what it costs, and how it compares with the rest of the lineup. If you’re still weighing every model in the family, start with our Ford Bronco trim levels guide, then come back here to see where the Filson fits.
Key Takeaways
- The Ford Bronco Filson is a new premium trim for the 2027 Bronco, co-developed with outdoor outfitter Filson and offered as a four-door only.
- Ford targeted a mid-$70,000s starting MSRP; early dealer order guides list the Bronco Filson at $74,995 before destination — below the $79,995 Bronco Raptor.
- Power comes from a 3.0L EcoBoost V6 making 380 hp and 440 lb-ft, with a 10-speed automatic and standard Sasquatch Package (35-inch tires, front and rear locking differentials, Fox shocks).
- Ford calls it the quietest Bronco cabin yet, with nearly 20% less perceived wind noise than a 2021 Bronco.
- The limited Bronco Filson First Edition adds exclusive Iron Sands Copper Metallic paint, a unique fender badge, a serialized console badge, and cargo-area storage bags.
- Order banks opened in October 2026, with Bronco Filson deliveries expected in early 2027 — Rob Sight Ford is accepting Kansas City orders now.
2027 Ford Bronco Filson — At a Glance
Starting MSRP: $74,995 | Engine: 3.0L EcoBoost V6 | Body Style: 4-Door Only | Arrival: Early 2027
What Is the Ford Bronco Filson?
The Bronco Filson is a new top-tier trim for the 2027 Ford Bronco, revealed in June 2026 and built at Ford’s Michigan Assembly Plant in Wayne, Michigan. Rather than chasing desert speed like the Bronco Raptor, the Filson edition takes the Bronco in a more premium direction: the brawny hardware stays, but the cabin, sound insulation, and finishes move up a full class. Ford’s design team describes the goal as premium but not precious — materials meant to wear in, not wear out.
There are two ways to buy one. The standard Bronco Filson is available in six exterior colors, while the Bronco Filson First Edition is a launch-only, limited-availability version with its own paint, badging, and extra storage. Here’s how they stack up, with the Raptor included for context:
| Version | Starting MSRP* | What Sets It Apart | Best For |
|---|---|---|---|
| Bronco Filson | $74,995 | Filson-crafted cabin, 3.0L V6, standard Sasquatch, six colors including Filson-exclusive Field Green Metallic | Drivers who want premium comfort with real trail hardware |
| Bronco Filson First Edition | Above standard Filson | Iron Sands Copper Metallic paint, unique fender badge, serialized console badge, cargo-area storage bags | Collectors and early adopters who want the launch version |
| Bronco Raptor (for comparison) | $79,995 | 418-hp tune of the 3.0L V6, 37-inch tires, desert-racing focus | High-speed off-road performance over cabin refinement |
*MSRP figures are from early 2027 dealer order guides and exclude destination, taxes, title, license, and fees. Ford had targeted Filson pricing in the mid-$70,000s. Pricing can change — always confirm current figures with our Bronco team.
Why the Filson Partnership Matters
This isn’t a sticker package. Filson’s influence shows up in the parts you touch every day — quilted seats, stitched storage bags, and earth-tone finishes inspired by the brand’s jackets and luggage. Filson also launched a limited Bronco x Filson apparel collection on June 4, 2026, sold through Filson stores and Filson.com, and Ford took the vehicle on a multi-city Bronco Filson Tour beginning in July 2026. The result is a Bronco with a distinct identity, not just a higher price tag.
The limited Bronco Filson First Edition wears exclusive Iron Sands Copper Metallic paint and adds a serialized console badge. Rob Sight Ford is taking 2027 Bronco Filson orders now.
Bronco Filson Engine, Performance & Off-Road Hardware
Every Bronco Filson comes with one powertrain and one off-road package — no guesswork at order time. Under the hood is a twin-turbocharged 3.0L EcoBoost V6 from the same engine family as the Bronco Raptor, tuned for the Filson to deliver 380 horsepower and 440 lb-ft of torque through a 10-speed automatic and standard four-wheel drive. That’s the same torque figure as the Raptor, which matters most for climbing, towing, and pulling out of a muddy campsite.
3.0L EcoBoost V6 (Standard)
380 horsepower and 440 lb-ft of torque from a twin-turbo V6, paired with a 10-speed automatic. Ford tuned it specifically for the Filson, and it comes standard on every one built.
Sasquatch Package (Standard)
35-inch tires, electronic-locking front and rear differentials, and position-sensitive Fox shocks come on every Bronco Filson — the same core trail kit serious Bronco owners usually add as an option.
Trail Tech & G.O.A.T. Modes
Seven G.O.A.T. drive modes, Trail Turn Assist, Trail 1-Pedal Drive, and a 360-degree camera help you place the Filson precisely on narrow trails and tight boat ramps alike.
| Spec | Bronco Filson | Bronco Raptor | What It Means |
|---|---|---|---|
| Horsepower | 380 hp | 418 hp | Raptor is tuned for high-speed desert running |
| Torque | 440 lb-ft | 440 lb-ft | Same low-end pulling power for climbs and towing |
| Tires | 35-inch | 37-inch | Filson keeps a more everyday-friendly footprint |
| Focus | Premium cabin + trail capability | Maximum off-road performance | Choose by how you’ll actually use it |
Ford had not published EPA fuel economy for the 2027 Bronco Filson at the time of writing, so check the window sticker on your build for official figures. To see how the 3.0L stacks up against the Bronco’s other powertrains, read our Ford Bronco engine choices breakdown.
Standard 35-inch tires come with the Bronco Filson’s Sasquatch Package. Visit Rob Sight Ford in Kansas City to compare Bronco configurations.
Inside the Filson Bronco: Craftsmanship & the Quietest Bronco Cabin Yet
The cabin is where the Filson Bronco earns its place at the top of the lineup. Quilted, perforated leather seats with woven fabric trim, a leather-wrapped instrument panel, and brass accents on the steering wheel bezel and drive-mode dial give it a heritage-outfitter feel — while the Lux Package, standard here, fills in the comfort features. Several of them are firsts for any Bronco:
| Feature | Bronco Filson Detail | Why It Matters |
|---|---|---|
| Seating | Quilted leather, ventilated front seats, heated rear seats | Comfort through Kansas City’s humid summers and icy winters |
| Storage | Detachable Filson-inspired door bags; cargo bags optional (standard on First Edition) | Grab-and-go storage for a first-aid kit, camera gear, or trail essentials |
| Audio | Upgraded Bang & Olufsen sound system | A quieter cabin makes the upgraded audio easier to enjoy |
| Convenience | Power-deploying running boards, digital rearview mirror | Easier entry over 35-inch tires and a clear view past the spare |
How Ford Made the Bronco Filson Quieter
Wind noise has long been the Bronco’s biggest everyday trade-off. For the Filson, Ford added acoustic glass, enhanced door and roof seals, and improved airflow around the body, resulting in what Ford says is nearly 20% less perceived wind noise than a 2021 Bronco. For drivers who commute on I-435 or US-71 during the week and head to the trails on weekends, that difference shows up every single day.
The Bronco Filson takes the Bronco cabin upmarket with quilted leather, brass accents, and Filson-inspired storage bags. Ask the Rob Sight Ford team about interior choices when you place your order.
Exterior Design, Colors & the Bronco Filson First Edition
Details That Set the Bronco Filson Edition Apart
From the outside, the Bronco Filson edition reads as more finished than other Broncos without losing its toughness. These are the exterior and launch-edition details worth knowing before you choose:
Painted Sasquatch Flares
The Filson is the first Bronco with body-color painted Sasquatch fender flares, along with painted mirror caps for a cleaner, more upscale look.
Unique Front-End Finishes
A Filson-specific grille finish, Bronco lettering, and exclusive trail sights distinguish it from every other trim at a glance.
Filson-Exclusive Field Green
Field Green Metallic is offered only on the Filson, alongside Marsh Gray, Avalanche Gray, Desert Sand, Shadow Black, and Oxford White.
First Edition Exclusives
Iron Sands Copper Metallic paint, a unique fender badge, a serialized console badge, and Filson-inspired cargo-area storage bags — in limited, intentionally constrained volumes.
| Exterior Color | Availability | Good to Know |
|---|---|---|
| Field Green Metallic | Bronco Filson only | The signature Filson color, not offered on other Bronco trims |
| Marsh Gray, Avalanche Gray, Desert Sand | Bronco Filson | Earth tones that match the Filson-inspired interior |
| Shadow Black, Oxford White | Bronco Filson | Classic choices that pair well with painted flares |
| Iron Sands Copper Metallic | First Edition only | Limited-availability launch color — order early |
Technology That Comes Standard on the Bronco Filson
Because the Filson sits at the top of the non-Raptor lineup, much of the technology Bronco buyers normally add through packages comes standard. Here’s what’s included and how it helps on the street and the trail:
12-Inch SYNC 4 Screen
A standard 12-inch SYNC 4 touchscreen handles navigation, audio, and off-road displays in one place.
360-Degree Camera
Surround-view cameras make it easier to spot rocks on the trail and curbs in a tight Plaza parking garage.
Digital Rearview Mirror
A camera-based mirror keeps your rear view clear even with the spare tire and passengers in the way.
Trail Turn Assist & Trail 1-Pedal Drive
Trail Turn Assist tightens the turning circle on slow, technical trails, while Trail 1-Pedal Drive lets you crawl and stop with a single pedal.
If you’re cross-shopping a luxury-trimmed Jeep against the Filson, our Ford Bronco vs. Jeep Wrangler comparison covers the core platform differences in suspension, engines, and off-road capability.
2027 Bronco Filson Pricing, Ordering & Availability in Kansas City
The Bronco Filson won’t sit on dealer lots for long — especially the First Edition. Knowing the timeline helps you plan your order, trade-in, and financing so you’re ready when your build is scheduled. Here’s how the Bronco Filson rollout has unfolded:
| Milestone | Timing | Status | What It Means for You |
|---|---|---|---|
| Bronco Filson revealed | June 2026 | Complete | Specs and features confirmed by Ford |
| Bronco x Filson apparel launch | June 4, 2026 | Complete | Gear sold through Filson stores and Filson.com |
| 2027 Bronco order banks open | October 2026 | Open now | Place a factory order to secure your build |
| Dealer arrivals & deliveries | Early 2027 | Upcoming | Earlier orders generally get earlier production slots |
Ford sets production scheduling and allocation; delivery dates for individual orders can vary. Our team will share your build status as Ford confirms it.
What to Budget Beyond the Starting Price
The starting MSRP covers a lot of standard equipment, but a few items move the final number. Plan for these before you sit down to sign:
| Cost Factor | Details | Tip |
|---|---|---|
| Base Bronco Filson | $74,995 starting MSRP | Includes 3.0L V6, Sasquatch, and Lux Package |
| First Edition upgrade | Priced above the standard Filson | Ask for current First Edition pricing and availability |
| Destination, taxes & fees | Not included in MSRP | Request an out-the-door quote for Missouri or Kansas registration |
With the Filson starting about $5,000 below the Bronco Raptor, it’s the most premium way into a Bronco without paying for desert-racing hardware you may never use. A trade-in appraisal and pre-approved financing before your build date can make the transition from order to delivery much smoother.
Is the Bronco Filson Right for You?
The Filson makes the most sense when you’ll actually use both halves of its personality — the comfortable daily driver and the capable trail rig. If one side matters far more than the other, a different Bronco may be a better value. Here’s how common Kansas City buyer profiles line up:
| Buyer Profile | Best Bronco Fit | Why |
|---|---|---|
| Daily commuter who wants a quiet, upscale SUV with trail credibility | Bronco Filson | Quietest Bronco cabin, ventilated seats, standard Sasquatch |
| Collector or early adopter | Bronco Filson First Edition | Exclusive paint, serialized console badge, limited volumes |
| Weekend rock crawler on a tighter budget | Bronco Badlands | Serious trail hardware at a much lower starting price |
| High-speed off-road enthusiast | Bronco Raptor | 418 hp, 37-inch tires, built for desert running |
| Outdoor lifestyle buyer who wants one vehicle for everything | Bronco Filson | Premium materials designed to be used hard and age well |
Not sure whether the Filson’s premium cabin is worth it over a well-equipped Outer Banks or Badlands? Sitting in each back to back is the fastest way to decide, and our Bronco specialists can walk you through current inventory and order options for every trim.
If you’ve already decided the Filson is the one, the next step is choosing between the standard edition and the First Edition, picking a color, and getting your order in while 2027 allocations are still open.
Tips for Ordering Your Bronco Filson
A little planning goes a long way with a new, in-demand trim. These tips help Kansas City buyers get the Bronco Filson they want with fewer surprises:
Decide on the First Edition Early
First Edition volumes are intentionally limited. If Iron Sands Copper and the serialized badge matter to you, let us know right away.
Choose Color With Resale in Mind
Field Green Metallic is exclusive to the Filson, which makes it the clearest visual signal of the trim if you plan to sell or trade it later.
Consider the Cargo Bags
Door bags come standard, but the Filson-inspired cargo-area bags are optional on the standard edition. Add them at order time if you’ll use them.
Line Up Trade-In and Financing
Get your current vehicle appraised and financing pre-approved before your build date so delivery day is about the keys, not the paperwork.
Reserve Your Ford Bronco Filson at Rob Sight Ford in Kansas City
Whether you’re set on the limited First Edition in Iron Sands Copper or want a standard Bronco Filson in Field Green, Rob Sight Ford can place your factory order and keep you updated until it arrives. We serve Bronco buyers throughout the Kansas City metro — including Overland Park, Lee’s Summit, Grandview, and Blue Springs — from our dealership at 13901 Washington Street in Kansas City, MO.
Call our sales team at 816-895-6901, value your trade before you order, or reach out to talk Bronco Filson availability today.
Frequently Asked Questions
What is the Ford Bronco Filson?
The Bronco Filson is a new premium trim for the 2027 Ford Bronco, co-developed with Seattle outdoor outfitter Filson. It pairs a 3.0L EcoBoost V6 and the standard Sasquatch Package with the most refined cabin Ford has put in a Bronco, including quilted leather seats, a leather-wrapped dash, brass accents, detachable Filson-inspired storage bags, and the quietest Bronco cabin to date. It is offered as a four-door only.
How much does the Ford Bronco Filson cost?
Ford targeted a starting MSRP in the mid-$70,000s, and early 2027 dealer order guides list the Bronco Filson at $74,995 before destination, taxes, and fees. That places it below the 2027 Bronco Raptor at $79,995. The Bronco Filson First Edition is priced above the standard Filson, so confirm current pricing and options with the Rob Sight Ford team before ordering.
What engine does the Bronco Filson edition have?
Every Bronco Filson uses a twin-turbocharged 3.0L EcoBoost V6 rated at 380 horsepower and 440 lb-ft of torque, paired with a 10-speed automatic transmission and four-wheel drive. It is the same engine family as the Bronco Raptor, which is tuned to 418 horsepower, but the Filson’s calibration is matched to its quieter, more comfort-focused character.
Is the Bronco Filson a limited edition?
The Bronco Filson itself is a new trim in the 2027 Bronco lineup, but its launch model, the Bronco Filson First Edition, is a limited-availability version with production volumes Ford describes as intentionally constrained. The First Edition adds exclusive Iron Sands Copper Metallic paint, a unique fender badge, a serialized console badge, and Filson-inspired cargo-area storage bags. Ford has not published a production count.
When can I get a Ford Bronco Filson in Kansas City?
Ford opened 2027 Bronco order banks in October 2026, and the Bronco Filson is scheduled to reach dealer showrooms in early 2027. Kansas City buyers can place a factory order at Rob Sight Ford now to secure a build slot, choose a color, and decide between the standard Filson and the limited First Edition before allocations fill.
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